NSW seals Asia export deal
THREE new multi-million dollar export deals have been created on the back of Asia's growing taste for NSW wine, natural oats, and baby formula.
Mid-way through his trade mission to China and Hong Kong to promote NSW, Minister for Trade, Tourism and Major Events Stuart Ayres announced the state had secured three agreements for exporting wine, oats and baby formula to Asia, buoyed by increasing demand for Australian wines and health food.
Among the deals were:
- Findley Enterprises will export more than 400 tonnes of natural oats and 25,000 bottles of 'Byron' certified organic wine to China, a shipment value estimated at AU$520,000. This marks the first export of certified organic wine from NSW to China. The Chinese appetite for Australian oats has grown 28 per cent per annum since 2010, making it one of the largest markets for Australian oats.
- AU$1m worth - approximately 130,000 bottles - of NSW wines will enter the China market per annum thanks to an export agreement between Cumulus Estate Wines, owned by Wine Insights and Asia Wine Connection.
- Weiwah International Trading will export 1.2m bottles of wine - one quarter of which are from NSW - to China to a total value of AU$12m. Weiwah will also export baby formula, vitamins and other health products into Hong Kong.