Buyers are ramping up their use of RamSelect with 1129 ram searches in July compared with 154 in the same month last year.
And RamSelect is being recognised as a marketing tool with 2133 rams currently listed on the site, 300 more than this time last year.
“Given how early we are in the ram-selling season, these numbers really show how valuable RamSelect has become to sheep breeders in both buying and selling rams,” Sheep CRC chief executive, James Rowe, said.
“It is encouraging to see the huge spike in ram searches which shows more and more ram buyers are recognising the value of RamSelect for identifying rams suited to their individual breeding objectives and operating environments.”
RamSelect is a web-based application, www.ramselect.com.au, which allows ram buyers to find and rank rams based on Australian Sheep Breeding Values.
RamSelect was first released in 2015 by the Co-operative Research Centre for Sheep Industry Innovation (Sheep CRC).