NSW Farmers is launching into a new initiative to help grass roots entrepreneurs tap the China market.
The Association has formed an agreement with NSW Business Chamber, which runs the Export Growth China program.
The Chamber operates an exhibition hall in Shanghai to promote Australian products and offers expert advice to help aspiring exporters navigate the complex China trade system.
The complexities of exporting to the world's largest consumer market is a critical barrier to small and medium sized farmers
- Matt Brand
The goal is to get Aussie exports signing trade agreements with Chinese retailers.
“Program participants have their products or services displayed in a Chinese showroom for a minimum of six months – during this time a team of international trade experts identify potential Chinese buyers and business partners,” said NSW Business Chamber Chief Executive Stephen Cartwright.
To bolster the program, NSW Farmers will match the $295 fee exporters pay to purchase a second stock keeping unit (SKU) for members. SKU’s are an identification code required for the retail market.
“Navigating the complexities of exporting to the world's largest consumer market is a critical barrier to small and medium sized farmers looking to export their goods to China," said NSW Farmers CEO Matt Brand.
Workshops are on offer for NSW Farmers members and other interested parties across the state. The first will be held at Young tomorrow, Friday, May 13.