THE driving force behind Casino’s Norco Primex Field Days, Bruce Wright, wants the June 14-16 event to be a showcase of farming innovation at the grassroots in a bid to build more capability in the higher ranks of agribusiness.
Mr Wright is convinced the bleed of agribusiness innovators is costing Australia billions and driving up the average age of farmers.
According to Mr Wright, cutting-edge thinkers within the national farming community are too often ignored, at a high cost to the nation.
“Innovation has been the calling-card of Primex for many years now,” Mr Wright said. “It is something that I am personally very passionate about. However too often I am seeing great ideas die on the vine.
“The result of this is of course local and export dollars lost, but also, just as concerning, is the fact that many of these ideas are coming from young, inspirational thinkers from all areas of agribusiness and when they are continually ignored they move into other careers.”
Mr Wright said field days were the perfect arena to showcase invention and innovation to help give innovators and new thinkers a leg-up.
Mr Wright said Primex was introducing three pillars underpinning the event this year – Innovation, Education and Next Generation.
Norco Primex Field Days is sponsored by The Land and Queensland Country Life.