Graysonline is extending its geographical footprint, with 15 branches predominantly in regional areas.
The organisation is a member of the Eclipx Group, which includes major car and truck fleet brands Fleet Partners and Fleet Plus, and carloans.com.au.
GraysOnline has 450 staff across the country who, in these dry times, are looking for solutions for farmers and graziers via valuations for asset registers for finance and tax purposes, says national marketing manager Antero Bonifacio.
Lance Smith, national head of banking and finance, said: “A big part of what we do is selling assets that are surplus to growers’ financial needs. The advantage of GraysOnline is the group coverage of 2.4 million registered users on the website database.
“Every month we have more than four million visitors to the website and because we are exposing assets to more people online, it results in higher returns for vendors.”
Assets are sold on-site in six-day auctions. GraysOnline catologues items and organises inspections. Auctions can operate under expressions of interest, by tender, reserved or unreserved prices, and GraysOnline can buy equipment or offer a sale guarantee if conditions are met. GraysFinance offers a suite of services.