Hail the ‘McAngus’ burger

By Vernon Graham
January 24 2019 - 3:00pm
A LITTLE BIT FANCY: Phil Morley played a pivotal role in clinching a deal which saw McDonald's launch a special range of premium Angus burgers in its Australian restaurants. He worked for both Coles and Woolworths and introduced star ratings for mince meat. Mr Morley was always a fierce advocate for branded  beef products.
A LITTLE BIT FANCY: Phil Morley played a pivotal role in clinching a deal which saw McDonald's launch a special range of premium Angus burgers in its Australian restaurants. He worked for both Coles and Woolworths and introduced star ratings for mince meat. Mr Morley was always a fierce advocate for branded beef products.

Phil Morley, one of Australia’s best ever red meat retailers, was the right person to bring home arguably the Angus breed’s greatest marketing triumph – the “McAngus” burgers.

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