The Land vies for top media gong

The Land newspaper is a finalist for News Media Awards


The Land is in the running for top media award.

The Land newspaper

The Land newspaper

The Land is a finalist for the 2019 News Media Awards in the category of Regional News Brand of the Year.

The Land has achieved a lot in the past year in the news front with a range of breaking stories, as well as stories which have brought change on the ground for our readers.

As well as community projects including The Next Crop forums held through to the end of last year, The Land also dedicated a 16-page wrap around called Little Hands Big Hearts - a tribute to our farming families among our audience who are doing it tough in this drought.

The Land launched the campaign #protectourfarms rallying our readers to support Aussie farmers' right to produce food on their family farm free from activist pressure.

In a first for The Land, it also launched the "Hear Them Raw" podcast series telling the stories of those who have triumphed in the face of adversity.

"A big part of our entry was about our focus on producing content that is relevant for our rural and regional readers, as well as examples of how we've partnered with our readers to help them tell their stories - such as the Little Hands, Big Hearts feature," said The Land's editor Andrew Norris.

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"Given some of the other big-name mastheads in the line-up of finalists, it's nice to see an agricultural newspaper recognised and we are proud to have got through this far."

"There has been no shortage of challenges in rural areas in the past 12 months. Regardless of the end result of the competition, we look forward to continuing our commitment to helping tell our readers' stories."

Other Australian Community Media titles that are finalists in the same category include The Examiner and The Newcastle Herald.

The Land is also a finalist in the category of best community or social-purpose initiative for the Glove Box Guide to Mental Health, which is produces in partnership with the Rural Adversity Mental Health Program team.

The winners will be announced at the 2019 News Media Awards gala dinner on September 24 at the IVY in Sydney.


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